To help our blogging community grow their influencer marketing knowledge, we are happy to offer this list of our most popular influencer marketing articles of 2021. Collaborating with influencers is something we do daily for our clients and for ourselves, and during the global health crisis, influencer engagement has become even more central to our B2B content marketing solutions, alongside marketing. social media, SEO and other forms of digital advertising. Philippines Photo Editor The 10 B2B influencer marketing articles that turned out to be our most popular of 2020 are listed below.
We hope they help you ask the right questions and provide the best answers to some of the most important challenges we will all face in 2022. Philippines Photo Editor We sincerely thank all the authors of our blog for their work in promoting the best practices of influencer marketing, as well as each of you who read our blog . Our most popular influencer marketing articles in 2021: 1. 50 Best B2B Marketing Influencers, Experts, and Speakers to Follow in 2022 — Lane R. Ellis 50 Best B2B Marketing Influencers, Experts & Speakers To Follow In 2022 Collage Image Our annual list of the top 50 B2B marketing influencers to follow offered a refreshing mix of professionals to learn from through 2022 and beyond, and it proved to be the most popular influencer marketing post of 2021 on our blog. .
This year's list highlighted the growing importance of resonance over simple follower count, as audience size itself is not a predictor of a successful outcome, Philippines Photo Editor and we have also placed increased importance on the extent to which each influencer's social activity drove engagement on the B2B theme. marketing to their audience. Check out all my posts here and follow me on Twitter and LinkedIn. "The 2021 business landscape includes a slew of B2B influencers who are shaping the future of marketing for 2022 and beyond." — Lane R. Ellis Click To Tweet 2.